Lilly x Caitlin Clark
Caitlin Clark wants
everyone to have a shot at
better health.
Exercise is one of the most powerful preventative medicines we have in our fight for health. Taking care of your health doesn’t have to look perfect. Everyone’s day one looks different. When it comes to exercise, what matters is finding something that works for you.
There’s no better partner to help carry the message of how important health is to us all. We’re working with Caitlin to encourage more of us to start how we can.
[00:00 - 00:05]
The film opens on Caitlin in the gym, doing deadlifts with her back to the camera. VO begins:
“People think it’s” “like you’re good at something”
(Music starts.)
[00:05 - 00:07]
Caitlin continues working out.
“Or you’re not.”
[00:07 - 00:13]
The camera cuts to a man walking toward the pool with goggles in his hands as Caitlin’s VO
continues: “But really,” “you set a goal” “and you show up.”
[00:13 - 00:17]
The scene changes to a different man in a jiu-jitsu class bowing to the instructor.
[00:17 - 00:19]
The scene changes again to a girl walking onto a tennis court and watching people play from
behind a fence.
“Everybody’s day one looks different.”
[00:19 - 00:21]
The camera cuts to Caitlin walking through the gym.
[00:21 - 00:24]
The scene cuts to a man doing pushups in front of his son as the camera pans in and his son
watches.
“And every day is day one.”
[00:24 - 00:27]
The camera cuts to Caitlin in the gym doing defensive slides.
“But if you wait to feel ready, you’re never going to start.”
[00:27 - 00:31]
The scene changes back to the man in the jiu-jitsu class doing drills.
“You let yourself be bad at it.”
[00:31 - 00:36]
The scene changes to a man doing physical therapy on his arm, shown through the reflection
in the mirror as he works with his trainer.
[00:36 - 00:37]
The camera cuts to the man in the jiu-jitsu class learning a new move.
(A thud on the mat as he practices and hits the ground.)
“And then you look up one day.”
[00:37 - 00:43]
The camera cuts to the man jumping into the pool, then pans as he swims.
“And you’re like, ‘Oh, I can do this now.”
[00:43 - 00:45]
The camera cuts to Caitlin doing Russian twists with a weight.
“So start somewhere.”
[00:45 - 00:47]
The camera cuts to a pregnant woman jogging on the track.
[00:47 - 00:51]
The scene cuts to the girl having fun swinging the tennis racket. She smiles and laughs.
“Start anywhere.”
[00:51 - 00:53]
The scene cuts to the man in the pool grabbing the edge as he finishes his lap.
[00:53 - 00:55]
The scene cuts back to Caitlin in the gym, getting shots up. A super appears: “Exercise is one
of the most powerful preventive medicines.”
“Just start how you can.”
[00:55 - 01:00]
“Lilly A MEDICINE COMPANY” appears on screen as Caitlin shoots. (Music ends.)
Reference
- ACS Survival Rates for Breast Cancer (2025, January 16). American Cancer Society. https://www.cancer.org/cancer/types/breast-cancer/understanding-a-breast-cancer-diagnosis/breast-cancer-survival-rates.html